Press release

Statistic Data of the 2-d Moscow International Specialized
DRY-CLEANERS & LAUNDRY'2001 Exhibition

Participants. DRY-CLEANERS & LAUNDRY'2001 gathered 81 companies both manufactures and traders. Goods of 11 countries of the world were presented at the Exhibition. Manufactures from Belgium, Germany, Italy, Japan, Lithuania, Spain, Slovakia, Turkey participated directly. Switzerland, USA, Czech Republic were presented by Russian dealers and distributors.

Such world known trade marks as IPSO, PRIMUS (Belgium), MIELE, VEIT, BOEWE, KANNEGIESSER, SEITZ, KREUSSLER, DERMA, BUFA, WILHELM, GEIGER-APPARATEBAU (Germany), FIRBIMATIC, ILSA, ITALCLEAN, COLORTEX, LAVOR WASH, MAC-DRY, GHIDINI, RENZACCI, REALSTAR, PONY, BIAR, GRANDIMPIANTI, STRIMATIC, DELTA, WALMEC, AGA, TERMINDUS, TINTOR MAX, FINI, SIDI (Italy), GIRBAU (Spain), SCHULTHESS (Switzerland), MAYTAG, KIRK'S SUEDE LIFE (USA), PANTEX (Netherlands), TOLON (Turkey) and others were presented at DRY-CLEANERS & LAUNDRY'2001.

Russian manufacturers offered a good variety of drycleaning and laundry equipment and chemicals. Among the participants of the Exhibition there were the leading companies of Russian drycleaning and laundry industry market: ARGUS SANA ALLIANCE, AUTOMEDTECHNIKA, VIAZMA MACHINE BUILDING PLANT, VENDER, DIANA-TRUST, KOBLENZ & PARTNER, NIVA, PENZA MACHINE BUILDING PLANT, MIELE CIS, MALTIMATIC, PLEZIR, ROLITEKS, LUNA L, UNIVERSAL GROUP, FIRBIMATIC, JUPITER, RUSSIAN ASSOCIATION OF DRY-CLEANERS' & LAUNDRIES

Structure of participants by products:
- Equipment and technologies for dry-cleaners - 16%
- Equipment and technologies for aqua-cleaning - 7%
- Washing and wringing machines - 16%
- Drying equipment - 14%
- Ironing equipment - 18%
- Finishing equipment - 7%
- Chemicals and accessories for dry-cleaners' - 13%
- Chemicals and accessories for laundries - 9%

Seminar. 2-days Seminar was carried out within the framework of the Exhibition. The Association of Dry-Cleaners and Laundries and the President of CINET Mr. Theo Lagrange took active part in the seminar. The representatives of leading German manufactures such as BOWE, KANNEGIESSER, BUFA made reports about their innovations, new technologies of textile and leather's treatment. The President of Kirk's Suede Life-Europe Mr. L.Goossens presented specialized technology of cleaning of leather and suede. Mr. A.Martini (Colortex Martini, ILSA, SILC) spoke about the installation of equipment on the upper floors; dry-cleaning by hydrocarbon; new method of ironing trousers. The representative of BIAR Mr.D.Gold made report about the final treatment of wares made of leather, suede. Mrs. Kruel presented new Miele Laundry Equipment. There were 19 lecturers from 5 countries (Russia, Czech Republic, Germany, Italy and USA). The Seminar gathered about 110 participants from Moscow and 12 Russian cities, as well as Italy, Germany, Kazakhstan and the Ukraine.

Visitors. Our information bureau registered 5,409 professional visitors from 14 countries of the world and 19 regions of Russia. 48% of the professional attendees came from the largest Russian cities including Ekaterinburg, Voronezh, Samara, Nizhniy Novgorod, Tolyatti, St.-Petersburg, Omsk, Tomsk, Irkutsk, Kishinev, Kazan, Krasnodar, Yaroslavl, Saratov, Rostov-on-Don, Novosibirsk. 47% of the trade visitors came from Moscow and Moscow Region, 5% were registered from CIS (Belarus, Baltic countries, Ukraine, Kazakhstan) and foreign countries (Germany, Italy, Great Britain, Switzerland, Poland, Spain, Korea).

DRY-CLEANERS & LAUNDRY'2001 arouse keen interest among the workers of Ministries and official establishments of Russian Federation including Moscow Government and representatives of regional administrations, consultants of foreign companies operating in the field of drycleaning and laundry industry. President of International Committee of Textile Care (CINET) Mr. Theo Lagrange and Chief of Department of Consumer Market and Services of Moscow Government
Mr. V. I. Malyshkov took part in the opening ceremony of the Exhibition.

Mass media. The Exhibitions met a keen response in mass media. The work of the Exhibition found reflection in news programs on the central Russian TV-Center and TV-6 channels, NTV-regions and RTR-regions channels. The leading Russian radio channels (Radio 7 and LOVE-Radio) put reports and interviews on the work of the Exhibition. Articles about work of the Exhibition were published on the pages of the specialized magazines: "Dry Cleaning & Laundry" and "Modern Dry Cleaning & Laundry". The information about the exhibition was placed in European "Cleaning and Laundry News", "European Cleaning Journal" and in the Central Russian editions "Commercant-Daily", "Izvestia".

Exponents opinion poll. Exponents opinion poll carried out within the framework of the Exhibition confirmed once again high evaluation of the Project. 89% of the participants were satisfied with the results of DRY-CLEANERS & LAUNDRY'2001 in general, for 11% it was early to define their position yet. 86% of the participants intended to take part in future Event, 14% has not defined their position yet. 88% of the exponents succeeded in establishing business links with new partners.

For detailed information, please, contact MAXIMA Inc.:
Tel: (7-095) 124-6400, 124-7760
Fax: (7-095) 124-7060
E-mail:
Project Manager
Galina Birina